in business it is very often the
technical expert who becomes the sales consultant. Usually
no-one knows or understands the companys products better
than they do.
But selling is a whole new ball game! Suddenly
interpersonal skills, relationship building, the art of
persuasion, delivering compelling presentations and selling
itself constitute part of the new skill set required.
So if you or someone in your team needs to bridge the gap
between being a specialist and a successful salesperson,
AstroTech is offering a course on Bridging the Gap: From
Technical Person to Successful Salesperson.