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COURSE OVERVIEW

To get places in today’s business environment, it’s not enough to just be a specialist in your field or to be a good manager. To stand out and be able to really go places in the business world, you need to have a broad understanding of a range of key aspects of business. That’s why a well-rounded knowledge of business as a whole is important and why you need to attend AstroTech’s 3-Day training programme.

The course includes the following key topics:

TOPICS

STRATEGY

  • The five essential elements of a successful strategy
  • Tools to create a strategy in a fast changing environment
  • Comparing different models of strategic planning for applicability
  • Keeping your strategy relevant
  • How to ensure strategy is understood and implemented across all levels in the organisation

LEADERSHIP

  • Latest trends/paradigms in leadership – the leader as catalyst
  • Learn how to deal with current challenges for leaders
  • Create your own leadership development plan
  • How to grow leadership in your team and organisation

CRITICAL THINKING & DECISION MAKING

  • The skills required for critical thinking & decision making
  • Tools to assist in ensuring critical thinking and decision making
  • What to do if you didn’t get the results you were hoping for
  • Setting the stage and developing critical thinking and decision making in your team

FINANCE & ACCOUNTING

  • Empowering yourself by understanding accounting jargon and terminology
  • The Importance of Cash-flow and Liquidity Management
  • Understanding Gearing and Rates of Return
  • Importance of Cashflow and Liquidity
  • Overview of Interpreting Financial Statements
  • Fraud awareness and deterrence

KEY PRINCIPLES OF ECONOMICS – AN OVERVIEW

  • What is Economics, and why it is useful
  • Macroeconomics and Microeconomics – where they fit in
  • Supply and Demand, and their effect on costs and decision-making
  • Labour Economics and its impact on employment

MARKETING

  • The New Basics of Marketing
  • The Difference between B2C & B2B marketing
  • Structuring The Marketing Plan
  • Macro & Micro Environment Analysis
  • Customer Segmentation, Targeting & Positioning (STP Strategy)
  • The 8P Marketing Mix (includes Digital & Social Media)
  • Calculating Return on Marketing Investment (ROMI)

LABOUR RELATIONS

  • The Labour Relations Act and the Basic Conditions of Employment Act and their application in the workplace
  • Procedural & Substantive Fairness in Disciplinary processes – prior to , during and after formal hearings
  • Other Legislation Applicable to the Employment Relationship

And much more!

WHO SHOULD ATTEND

  • MDs, CEOs, CFOs, CIOs, COOs
  • Managers, Supervisors and Team leaders
  • Human Resources Managers & Staff
  • Professionals wanting to broaden their business exposure
  • Anyone else wanting to develop their holistic business skills

OUTCOMES

  • Expose yourself to broader business concepts
  • Gain a holistic understanding of business
  • Network with other professionals in Industry
  • Make yourself more valuable to your company

IN-HOUSE TRAINING

Enquire Brochure

PUBLIC TRAINING DATES

07 - 09October

The Executive Management Programme

7 October 2019 Johannesburg R13,700.00 R13,015.00 (excl.VAT)
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